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Excited kids at Bright Ideas Challenge award ceremony

  • October 5, 2017
The first round of the Bright Ideas Challenge, developed by NorthernLight, came to a conclusion this week, with the award show of the winning ideas amongst a crowd of overexcited kids on the Generation Discover festival. The past 6 months kids submitted their bright ideas for global issues. Dylan Haegans, a popular Dutch vlogger, was one of the jury members and presented a prize to one of the winning teams. 
 
Having this vlogger as a judge member caused an explosive enthusiasm of the kids for the challenge – as Dylan made his entrance on the festival, kids flocked from everywhere, screaming, trying to get a glimpse of their favourite YouTube personality. 
 
The quality of nominated bright ideas mirrored the quality of the challenge. Backpacks that condensate water from the air, smart energy-producing system in drains of your house, farm cubes to grow food on the ocean, etc. The challenge was set up according to steps from learning by design. This proved a well-working didactic. When a member of one of the winning teams was asked how they came up with the idea, he responded: “We first thought of a bunch of ideas and then combined the best ones into one good idea.That’s the one we worked out further.” 
 
The Bright Ideas Challenge is part of Shell’s ‘Generation Discover’ initiative. Next to the challenge this initiative consists of a futuristic dome that has been travelling around The Netherlands since March and will continue travelling the country until 2020. In the dome children get a hi-tech experience with VR glasses, games and augmented reality and can playfully discover the world of science and technology.
Bright Ideas hub and challenge
Bright Ideas hub and challenge
Shell bright ideas
Shell bright ideas

photo: © Shell/Jiri Buller

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