The Petroleum Development Oman (PDO) has the tradition to provide a gift to the nation every five years on National Day of Oman. For the gift on the 40th anniversary of His Majesty Sultan Qaboos’ accession, PDO wanted to make people aware of the sensitivity of our environment and the measures that are required. NorthernLight and partners were asked to fulfill their wish to build a permanent brand centre dedicated to show solutions for a green future. Starting from zero… in one year!
Teaming up with architects and engineers was paramount to speed up the development process. The architectural planning evolved around the narrative and visitor journey we mapped out. The spatial lay-out of this brand centre is planned around two iconic pieces – the Power Tower and Eco House – connected by a time-travel tunnel showing the evolution of energy consumption in our society. The ‘Power Tower’ is a 2 story high kinetic sculpture, set in motion buy visitors’s interaction with solar, muscular, heat and other transformations. The Eco house is a best practice showcase, with plenty of samples and insights- to adaptation of a eco-friendly lifestyle. The visual language enforces the notion of living a in balanced world.
Facts and Figures
Tripadvisor 4,5 out of 5Oman green award 2011
Inside out architectural planning, experience design and content development
Multimodal discovery journey
7 meters high interactive kinetic sculpture “Energy Tower”
Eco House, timeline of Energy, pledge wall
1000 visitors each month in 2011
Partners Jelle en Peter Toornstra-Vrijthoff , Bruins
what visitors say
Being a responsible company begins by spreading awareness
Mr. Raoul Restucci, PDO managing director
“All our major projects have a proportion of their budgets set aside specifically for social investment in the area where we operate to provide support to the local people to set up traditional craft businesses, training and provide employment opportunities,” said Raoul Restucci, PDO managing director.
“The choice we made in building the centre was guided by the importance the PDO gives to being a responsible company. And being a responsible company begins by spreading awareness on how best to preserve the planet where we all live. The EcOman Centre just does that,” he added.
Exciting and entertaining
Many of us realise that it is high time to change our lifestyle to one that is friendlier to our ecology. To do so we must learn how to challenge ourselves and others to embrace eco-friendly industries and households. The EcOman Centre explains this in an exciting and entertaining way.
Tripadvisor review, 30 April 2015
A great introduction to the history of oil exploration and production in Oman, together with the underlying science and engineering. The new section on ‘energy’ was also fascinating. Great for laymen and experts alike.