Striking new elements include World Press Photo Iconic Originals, a selection of original, often signed photos from the rich past of World Press Photo. The rich history and impact of the World Press Photo foundation is getting attention in another new section. Here the iconic timeline, with all year winners since the organization was founded in 1955, has been given a place. And there is an 8-m-tall installation presenting the impact of photography worldwide. At Picture of the Day, people vote for the audience favorite of the day. By turning them into active participants they are truly connected to the stories that matter.
For this project, NorthernLight worked in close collaboration with World Press Photo, De Nieuwe Kerk, multimedia agency YIPP and production agency Iris Vormgeving.