Last year NorthernLight redesigned the World Press Photo flagship exhibition to make it attractive for a wider and more diverse audience. After a very positive reception and because of the flexibility of the design, the new design has been applied to this year’s exhibition as well.
Through an iconic setup, visitors experience the impact a single image can have on a country, the world, the news and social media. New elements that were added last year have been included again, like the World Press Photo Iconic Images and an iconic timeline with all World Press Photos of the Year and World Press Photo milestones since the organization was founded in 1955. To show visitors all Covid-related requirements in a clear way, NorthernLight redesigned the floorplan.