Ricola Experience

NorthernLight designed the in-shop brand experience that takes visitors from city life into a herbal oasis, just like Richterich embarked on his journey into the mountains almost a century ago. Ascend to the first floor of the Experience Shop and embark on an interactive journey through the captivating process of creating Ricola’s renowned herbal drops. Immerse yourself in the rich history of this family-owned company, gain insights into the cultivation of the finest Swiss Alpine herbs, and witness firsthand how these precious ingredients are transformed into delectable Ricola drops. At a magical projection wall, visitors can craft their own Ricola flavors by selecting their herb mix from a beautiful wall of ingredients. Watch as a life-sized bag starts filling up with your hand-picked ingredients. Finally, visitors get to design their own iconic Ricola box for their personalized drops, completing the journey of this beloved herbal sweet.