Mobile website for the DDFA.
Location
Beijing, China
Objective
NorthernLight has created the BJDW (Beijing Design Week) mobile website for the DDFA (Dutch Design, Fashion and Architecture program The mobile website holds the information on the program details, the location and the exhibitions at the Dutch Design Generator, during the first Beijing Design Week.
Approach
Dutch Design Generator
The international design event, Beijing Design Week took place from 25th September until 3rd October 2011 at various locations in China’s capital city. The Dutch participated very successfully with “Smart Cities, Healthy Cities”. The 2200 m2 Dutch Design Generator at the trendy 751 D•Park in Beijing made The Netherlands the largest participating country. It proved a hit with both audience and media, resulting in thousands of visitors viewing the Dutch designs and coverage from more than 50 local and international media outlets.
Facts and Figures
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